Build Customers for Life – An Outcome Based Guidance

Expanding the customer base is a very important goal. And in the cloud software business, it is equally important to make sure these customers stay. Ensuring customers are satisfied and get the value that was promised in the sales cycle will ultimately decide if they renew their subscription.

The Build Customers for Life Outcome Based Guidance (OBG) helps partners learn how to drive customer satisfaction and secure renewals by ensuring that they have trained Customer Engagement Executives. Seven Build Customers for Life OBGs have been consolidated into a single cross solution outcome, with an updated learning path, reflecting the latest LACE and Post-Sales strategy and resources. This outcome simplifies the enablement path for partners, significantly reduces maintenance and minimizes duplication of content.

Get Fit for the Execution of your Investments and Business Decisions

Outcome Based Guidance (OBG) helps partners across leadership, sales, marketing, and technical roles to develop their capabilities and achieve business goals related to expanding their SAP business with a clear path to the recommended and required training, enablement, tools, and resources.

OBG’s helps drive partner awareness and consumption of training, certification, resources, and partner enablement programs such as the shared demo showroom, the presales validation program, learning journeys, badges, and certifications.

The Benefits

  • Make strategic and tactical decisions
  • Plan and execute with a fully trained and enabled team
  • Drive growth and continuous improvement across teams and roles
  • Provide better self-service actionable guidance
  • Simplify complex decisions and processes to make a measurable impact
  • Drive more productive conversations with your partner business manager, partner experience managers, and other SAP contacts

You can find more information on this dedicated page on the SAP Partner Portal.

In case of questions, feel free to reach out to our experts Patrick Dunne or David Duncan directly. outcome.